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Visual Styles

Learn how to create stylized images and videos in your workspace

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Written by Blaze Support
Updated over a month ago

Visual Styles let you apply a consistent look and feel to your social media images inside Blaze.

When enabled, Blaze recreates your uploaded photos into polished, stylized versions that match the visual direction you choose for your brand.

Once set, Visual Styles guide how Blaze generates future visual social media content across your workspace.

What are Visual Styles?

Visual Styles are preset combinations of photography style and font style that Blaze uses when generating images and videos.

When you apply a Visual Style:

  • Your existing photos are recreated into new stylized versions

  • Future images and videos follow the same visual direction

  • Your content stays visually consistent across posts and channels

The original source image remains unchanged. Blaze generates a new stylized version that is professionally lit, staged, and ready to use in your Brand Kit .

Photography Style

Choose a visual look that defines lighting, mood, and composition. Examples include:

  • Bright Clean Corporate

  • Indoor Morning Light

  • Black and White Minimal

  • Outdoor Golden Hours

  • Film and lifestyle-inspired styles

You can browse all available photography styles during setup.

Font Style

Select the font Blaze uses for text overlays in social posts and videos.

You can also upload custom fonts. Custom fonts already added to your Brand Kit will be available as well to select.

How to set up Visual Styles

  1. Open your workspace in Blaze

  2. Enable Visual Styles when prompted or enable from Content Preferences

  3. Select a photography style

  4. Select a font style

  5. Preview the stylized result

  6. Confirm your selection

  7. After choosing a Visual Style, Blaze gives you two options:

    1. Save for Future Content - Applies the style only to new images and videos going forward

    2. Save and Regenerate Content - Recreates all unpublished images and videos using your selected photography and font styles

You can change and switch your Visual Style in the Styles & Voice tab of your Brand Kit or disable it completely from the General tab of Content Preferences.

Credits and usage

Visual Styles use credits when Blaze generates new stylized content:

  • Stylized Images use 10 credits per image generated

  • Animated Product Videos use 60 credits per video generated

If you choose Save and Regenerate Content, credits are used for each unpublished image or video that gets recreated using your selected styles.

Credit usage is shown in the product before generation so you can review the impact before confirming.

FAQ

Can I use visual styles on videos in my Brand Kit?

That is not currently supported. Our only video support is for images that are stylized, that then become Animated Product Videos.

Can I choose which images get stylized?

Once enabled, all images generated for social posts by Blaze will be stylized according to your Visual Style.

If you'd like to stylize select photos, you would need to:

  1. Enable Styled Images

  2. Select your content and click Regenerate

  3. Upload a new photo that you want to stylize and create the content

  4. Then disable Styled Images.

Can Blaze use visual styles on my blog post or email images?

No, that is currently not available. Visual Styles only applies to social media content.

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