Watch a video discussing and setting up Cross Posts
What are Cross Posts?
Cross Posts is a feature that allows you to distribute a post to multiple platforms at the same time.
You can setup cross posts in your Brand Plan to have a fixed number of cross posts generated each week.
Individual social media posts can also be cross posted by simply enabling the additional platforms in the post preview window
Cross posts can be identified on the calendar by multiple social media icons shown at the top of the post.
Enabling Cross Posts in your Brand Plan
Click Brand Plan from the sidebar
Locate Next Week's plan
Click Edit Topics
Use the Cross posts section in the Social Media category to enable Cross Posts.
Use the + and - buttons to set the desired cross posts you would like per week.
Click Manage to select which platforms you would like cross posting enabled for.
When you save your changes you will be asked if you want to save "Just This Week" or "Save as Default".
Select the appropriate option:
Just This Week - Changes will only be held for the upcoming weeks plan.
Save as Default - Changes will carry forward in future plans.
Cross Posts will appear when content from that Brand Plan is generated.
Enabling Cross Posts on existing Content
Most single social media platform posts can be cross posted. Open up a social media post from your calendar. The example shown below is a Facebook Post.
When the post preview opens. Enable the platforms your wish to cross post to.
Understanding Cross Posts in the Make Changes Column
The platform that is highlighted in a blue outline is the original platform the post was generated for.
Platforms that are switched on (blue) will posted on.
The content will go live on all platforms at the same date and time.
Posting on X/Twitter is only possible when the post caption is short enough the 280 character limit.
Manually reducing the caption to fit the 280 character length will allow cross posting on X as well.
This can be done by clicking the Edit Caption button in the Make Changes category. Reducing the caption length, saving changes, then enabling the X platform.